Founded in Los Angeles in 2003, NYDJ - 'Not Your Daughter's Jeans' pioneered the denim category by introducing a revolutionary jean that was both comfortable and figure-flattering. For many women, the perfect pair of jeans simply didn’t exist, so NYDJ set themselves out to make jeans that actually fit in all the right places and are truly flattering for women of all ages and all sizes. NYDJ is a brand created by women for women.
All NYDJ jeans and trousers are designed with NYDJ’s exclusive Lift Tuck® Technology that flattens the front and shapes women’s curves for a beautiful silhouette. All NYDJ jeans have a patented crisscross panel inside to flatten in the front and curve-contouring construction to flatter curves in the back, so you look, feel and wear a size smaller. Order one size down for your perfect fit or read our instructions in each style's description.
To learn how to find your perfect NYDJ style visit our NYDJ Size Guide.
We are thrilled to introduce the 'Best Jean You Will Ever Wear' to our online store. We have put together a nice collection that covers all shapes and sizes with 5 staple styles. We hope that you will love them as much as we and all our customers do!
